Guide · Choosing an adviser
Financial adviser vs financial planner
In Australia, “financial adviser” and “financial planner” are restricted terms in practice: to call yourself one and give personal advice to retail clients, you must be a registered, qualified relevant provider. The difference is mostly in emphasis.
The overlap
Same rules, different focus.
A financial planner usually works on your whole plan: cash flow, super, retirement, insurance, investments and estate. A financial adviser may cover the same, or focus on one area, like investments or insurance. Both must be on ASIC’s Financial Advisers Register, meet education standards, act in your best interests and follow the Code of Ethics.
Others you may meet
Not the same thing.
- Mortgage brokers arrange credit under a credit licence. They can’t give financial product advice unless separately authorised.
- Accountants and tax agents handle tax returns and tax advice. Advice on super or investment products needs AFSL authorisation.
- Stockbrokers may advise on and trade listed securities.
At FinForce, advice is given under Financial Force Pty Ltd AFSL 238337, lending is arranged through a licensed credit provider, and tax is handled separately by PRM. See the footer for details.
General information only. It does not take into account your objectives, financial situation or needs. Consider the relevant PDS and our Financial Services Guide, and get personal advice before acting.
Common questions
Which do I need?
If you want an overall plan for retirement, super and investments, a financial planner. If you have one specific question, an adviser in that area may do.
Where can I find a financial planner in Brisbane?
Check the register for advisers near you. FinForce is at Level 7, 190 Edward Street, Brisbane City. Financial planning in Brisbane city.
Next step
Talk to our team on Edward Street.
More guides · Financial planning FAQ · Financial planning in Brisbane city